Publicity / Media Relations

Want to reach your audience and see your story in the spotlight? I specialize in crafting compelling narratives that grab media attention and connect you with your target audience. Whether you’re looking to land your business in a glossy magazine, secure local press coverage, or build strong relationships with journalists, my tailored media relations services can help. I’ll work closely with you to create a targeted media outreach strategy, pitch stories to the right outlets, and craft press releases that showcase what makes your business shine. Let’s get your story noticed and your brand the visibility it deserves!

Spokesperson Training

Spokesperson training is all about helping you feel confident and prepared to represent your brand in media interviews, press conferences, or public events. I’ll work with you to develop clear messaging, refine your on-camera presence, and tackle even the toughest questions with ease. Whether you’re stepping into the spotlight for the first time or looking to sharpen your communication skills, my personalized training ensures you’ll deliver your message authentically and effectively.

Content Creation

Creating engaging content is key to building your brand’s online presence and connecting with your audience. I offer professional content creation services, including blog writing, SEO-driven articles, and newsletter content that keeps your readers informed and engaged. Whether you need compelling website copy, high-quality branded content, or a newsletter strategy that resonates, I’ll help you craft messaging that aligns with your business goals and strengthens your connection with your audience.

Crisis Communications

When unexpected challenges arise, having a strong crisis communications toolkit is essential to stay prepared and respond with confidence. I create personalized toolkits tailored to your business, including key messaging templates, media response strategies, and practical resources to guide you through any situation. With this toolkit in hand, you’ll be ready to communicate clearly, maintain trust with your audience, and protect your brand’s reputation effectively.

I love helping passionate people and businesses share their unique stories through strategic public relations. My journey started as a reporter, uncovering the stories that make people and brands stand out. In 2005, I moved to the PR side of communications, bringing nearly 20 years of media relations and public relations experience to craft results-driven PR strategies. Over the years, I’ve had the privilege of working with an incredible range of clients—from Fortune 500 companies to small businesses, startups, hospitality brands, and nonprofits—all with the shared goal of telling their stories in impactful ways.

What I enjoy most about PR is building genuine connections. I don’t believe in blanket press releases; instead, I take a personalized approach, tapping into my network and conducting targeted outreach to find the perfect media contacts. Whether it’s connecting with a journalist, partnering with influencers, or finding strategic opportunities, I focus on creating meaningful visibility and impact for my clients.

I also love helping people feel confident through spokesperson training. Whether you’re gearing up for a media interview, a keynote presentation, or another high-stakes moment, I provide tailored coaching to help you shine. Seeing my clients step into the spotlight with authenticity and poise is one of the most rewarding parts of what I do.

From my home base in the charming seaside town of Edmonds, just north of Seattle, I work with businesses of all sizes—whether you’re new to public relations or searching for an experienced PR agency for startups, small businesses, or hospitality brands. If you’re curious about how PR can help achieve your goals, let’s connect and explore how we can share your story with the world. Let’s chat.